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About Mavic Wheels, Tyres and Rims
Mavic wheels is a French bicycle parts manufacturer (its name an acronym for Manufacture d’Articles Vélocipédiques Idoux et Chanel), founded by Charles Idoux and Lucien Chanel. The company is noted as a manufacturer of bicycle wheels. Mavic is based in Annecy, France. Since the 1970s, the company has been an official partner and sponsor of the Tour de France.