Fitbit Fitness Trackers and Accessories

View our range of Fitbit fitness trackers and accessories

About Fitbit Fitness Trackers and Accessories

In 2007, our founders, Eric and James, realized that sensors and wireless technology had advanced to a point where they could bring amazing experiences to fitness and health. They embarked on a journey to create a wearable product that would change the way we move. We design products and experiences that fit seamlessly into your life so you can achieve your health and fitness goals, whatever they may be.